Snapchat adds group video conferencing and friend tagging

Christian Vierig  Getty

With Snapchat's latest update, you can now call up to 16 people within a Snapchat group and video chat with them.

"Today, we're making Chat even more fun".

The app's parent company, Snap, suggested that the tagging feature will be particularly popular with its celebrity users. This starts the live video call in the app, while pressing the phone icon starts a voice call with the people in the group instead. Each member of that group will be invited to the call and can choose to join via video or voice.

If you have a bigger squad, Snapchat supports group voice calls of up to 32 people. Group chat could be the next new activity to consume its 187 million daily users.

If you're tagged in a Snap, you'll receive a notification Snapchat's chat section that you've been mentioned in a Story.

And Instagram, which is owned by Facebook, already lets users tag others in Stories - though the idea of a "Story" is from Snapchat in the first place. If you aren't ready to face the camera, you can also go voice only in the call.


The update will be rolling out to Snapchat users worldwide this week, too bad it doesn't fix that godawful redesign as well. "To tag a friend in your post, type the "@" symbol and write the username of the person you want to tag.

Snapchat is having a bad time for a few months now.

The new feature could help users stay engaged and spend even more time in the app.

Mentioning other users is a rather trivial feature for regular consumers but is extremely valuable to celebrities and high-profile users that have large audiences. What do you think of these new features?

While not everyone on Snapchat is focused on chat, it's still a core part of the app.

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