Shop Small Nevada planned for Small Business Saturday

Andi La Mar of Silk Florals in the Grand Island Plaza is one of many Island entrepreneurs encouraging their neighbors to shop small on Small Business Saturday Nov. 25

"Shopping small this Saturday is the ideal opportunity for Americans to support their local community businesses and promote growth and vitality to America's booming economy during this holiday season and throughout the coming year".

According to a survey by the National Federation of Independent Business (NFIB) and American Express, last year an estimated 112 million people reported shopping at small businesses on Small Business Saturday, a 13-percent increase from the year before. With financial support from the coalition, Shop Small Nevada collateral and advertising was created, including a PSA featuring Lieutenant Governor Mark Hutchison encouraging Nevadan's to "Shop Small". Small Business Saturday is right around the corner this year on November 25.

The Chamber is promoting a small business weekend to encourage people to keep their money local in the holiday shopping. ". In our case specifically, we serve all North Carolina products so not only are they supporting our family, but they're supporting dozens if not hundreds of North Carolina families".

Opens at 10:00 am, ribbon cutting ceremony with snacks and refreshments at 11:00 am. "It's one the biggest days of the year for football fans because it is the day of the Iron Bowl, but most of the stores close at 2 or 3 in the afternoon and kickoff is not until 2:30". "While the chamber's mission is to advocate for an environment in which our businesses can prosper, our outcomes are building healthy businesses and healthy communities and small businesses help us create those outcomes".

While larger corporate stores do offer a variety of services for shoppers, the personalized service and specialization of local owners ensures that customers come first. A proprietor knows his or her inventory, and they are likely to be at the shop if you have any questions or follow-up requests.

"Small businesses are the backbone of our community".

Rebecca Oyler is the legislative director for the National Association of Independent Business in Pennsylvania, which represents 14,000 small and independent businesses in the state.

Kerry Beary is the owner and manager of Kerry Beary's Atomic Pop Shop, a local record store located on Government Street.

But unlike small businesses, the Walmarts and Targets of the world are unable to offer one very specific, and important, experience to their shoppers.

"It's that idea that you get individual attention", Toot said. The administration reports that between 53 percent and 62 percent of employment in Macomb County is by small businesses.



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